Aman Group, the name behind some of the world's most coveted resorts, has announced a third brand: ATMA, described as an ultra-luxury "performance living" concept. The name comes from Sanskrit, roughly meaning "the spirit" or "the true self," and the pitch is a blend of wellness, sport, nutrition-led dining, design and entertainment — with programming and facilities developed in partnership with tennis great Novak Djokovic.
The debut property, ATMA Miami, is slated for the Brickell neighbourhood and expected to open in 2031. This will not be a secluded beachside hideaway. Plans call for a standalone tower of 1,049 feet — essentially the height ceiling in Miami — matching the under-construction Waldorf Astoria Miami, which will become Florida's tallest building at 100 storeys. Inside, there will be a hotel, a private members club and 480 branded residences ranging from one to six bedrooms, all run to Aman Group service standards. The development will also have a private marina.
The headline feature is a 120,000-square-foot spa and wellness floor, billed as the largest in Miami. Alongside indoor padel, tennis and squash courts, expect a fitness centre, group and private training studios, mobility and conditioning labs, a medical wellness centre and dedicated recovery spaces — the core of that "performance living" idea. Only Miami has been confirmed so far, though the group says ATMA will eventually span both urban and remote destinations.
For anyone who has followed Aman over the years, the direction is striking. Founded by Adrian Zecha, the brand built its reputation on small, remote, intensely private resorts. Since Vladislav Doronin acquired it in 2014, the playbook has shifted: city hotels, members clubs, the livelier Janu spin-off, and ever-bigger residence playbooks. A roughly 500-unit branded residential skyscraper sits about as far from the original concept as you can get — though it fits squarely into Miami's booming branded-residence market, where big hospitality names lend their identity to large-scale condo sales. Whether the Aman mystique survives the scale is a fair question; whether it sells out is probably not.
Why should a traveller care? If you're the kind of guest who plans holidays around training, recovery and longevity clinics rather than pools and bars, ATMA is aiming directly at you — Djokovic's involvement suggests genuinely serious sport facilities, not a hotel gym with a few dumbbells. If you're an Aman purist, this is a useful signal about where the group's priorities now sit. And either way, nothing to book here yet: with a 2031 opening and no room count or rates announced, ATMA Miami remains a watching brief rather than a trip to plan.
Story via One Mile at a Time.
