Dubai's winter season is when the city is at its best — and Emirates wants you there. The airline has launched a multi-market campaign pairing return flights to Dubai with a bundle of attraction passes worth AED 535, thrown in at no extra cost.
Book an eligible return ticket and you get entry to three of the city's biggest draws: the slides at Atlantis Aquaventure Waterpark, the sharks and rays at Lost World Aquarium, and a hop-on hop-off Dubai City Sightseeing bus that covers everything from the Burj Khalifa to the historic Al Fahidi district. That's a decent stack of extras for families especially, where waterpark tickets alone can add up quickly.
The perks continue on the ground. My Emirates Pass unlocks discounts at hundreds of restaurants, shops, spas and leisure venues across Dubai — you just show your boarding pass (physical or digital) plus ID at participating outlets, and many offers run all year across the UAE. Dubai Experience, meanwhile, lets you build a custom itinerary of hotels, tours, dining and activities at preferential rates, from cultural walks to desert adventures.
Flexibility is part of the pitch too. Dubai-bound customers get unlimited free date changes in all cabins, a free 24-hour fare hold and reduced refund fees. If you want more protection, Emirates' Comprehensive Travel Cover — available in 27 countries — includes unlimited worldwide medical expenses, emergency evacuation, cancellation cover and baggage protection. Notably, it covers conflict-related situations with up to US$25,000 in medical reimbursement and a free trip extension of up to 30 days, and it isn't limited by government travel advisories.
Loyalty members are catered for as well: Skywards members in any tier get free Wi-Fi on board, can earn and redeem Miles at Dubai Duty Free and Dubai Mall, and can convert miles into cashback via Skywards Everyday at retailers, restaurants and ride services across the UAE. Travellers from 88 nationalities can also get a free visa on arrival.
The deal window is specific: tickets must be bought between 21 September and 11 October 2026, for travel between 24 September and 13 December 2026. Exclusions apply depending on origin, so check the fine print on emirates.com before booking.
If Dubai in winter is already on your list, this bundles a lot of the usual sightseeing spend into the flight fare — a solid option for families and first-timers who'd use all three passes anyway.
