Dubai's JBR beachfront has a new answer for anyone who finds a standard hotel room a little tight. Rixos Premium Dubai, sitting right on The Walk with views over the Arabian Gulf, has rolled out a Luxury Suite Collection of 164 residences — from one-bedroom suites up to four-bedroom suites and four-bedroom penthouses.

The obvious draw is space, but the real selling point is who it suits. The layouts are built for families, multi-generational trips and groups of friends who want to holiday together without sharing a wall thinly disguised as a door. Everyone gets their own room, and the group still gets a proper communal living area.

Because the units sit within a five-star hotel, guests get the usual service layer on top of the privacy: housekeeping, dining and facilities without lifting a finger. Views run to the Gulf and Ain Dubai, the giant observation wheel on Bluewaters Island.

Location is doing a lot of work here too. The Walk promenade is minutes away on foot, with Dubai Marina and Bluewaters both close by, so evening strolls and waterfront dinner runs don't require a car. Inside the hotel, there's enough to keep you busy without leaving: Azure Beach, Turquoise, Godiva and Lock, Stock & Barrel, plus Kapitol, a new retro-style gaming venue, and Josephine, a Mediterranean restaurant opening soon.

Suite and penthouse bookings also come with access to Studio X, the hotel's private performance and wellness studio — think personal coaching, Pilates Reformer sessions and a post-workout recovery setup. It's a slightly different perk than the usual lounge access, and arguably more useful if you actually plan to move on holiday.

Practical bits: check-in starts at 3pm and check-out is 12pm, with early arrivals and late departures subject to availability. The suites are positioned at long-staying guests as much as short-breakers, so if you've been toying with a longer Dubai escape that isn't an apartment rental, this bridges the gap between hotel service and home-sized living.

Worth noting this is a sponsored piece from What's On Dubai, so read it as a property showcase rather than independent review — but the facts on room count, layout and facilities are straightforward, and the JBR location is genuinely one of the more convenient beach spots in the city.