Milan is about to host the largest edition of EICMA in the show's history. The 83rd International Two-Wheeler Exhibition runs from 3 to 8 November 2026 at Fiera Milano Rho, and for the first time since the event moved there it will fill ten exhibition halls — one more than last year — spreading across more than 300,000 square metres. In total, 754 exhibitors and 2,120 brands from 52 countries will be on site, with 74% of participating brands coming from outside Italy.
The first two days, 3–4 November, are reserved for press and trade professionals. The public gets in from 5–8 November, and that's when casual visitors and two-wheeler fans should plan their trip. Tickets are on sale via the EICMA website.
The headline attraction is Speed Legends, a MotoGP-themed exhibition built through the EICMA.SHIFT UP partnership with MotoGP. It brings together more than 30 historic premier-class racing bikes alongside the five machines contesting the 2026 MotoGP season, plus interactive displays and a Gaming Arena. Dakar fans get their own fix in Hall 22, where a renewed partnership with ASO puts historic and modern rally bikes and an official Dakar container on display.
Outside, MotoLive takes over more than 60,000 square metres of open-air action: twin-cylinder races, Freestyle Motocross and trial riding, with multiple trial world champion Toni Bou as a special guest. The Champions Charity Race Legend adds star power, pairing motorsport names like Troy Bayliss, Marco Melandri and motocross great Stefan Everts on track together.
If you'd rather ride than watch, the Y.U.M. – Your Urban Mobility area offers free test rides on more than 40 vehicles, while the EICMA Adventouring zone and a start-up area backed by the Italian Trade Agency cover adventure touring and future mobility ideas. EICMA president Pietro Meda and CEO Paolo Magri both framed the record figures as proof of the show's pull as a global meeting point for the motorcycle industry and its culture.
Getting there is straightforward: organisers have put together a mobility plan with ATM, Trenord and the Municipality of Milan, pushing public transport access to the Rho fairground and providing roughly 15,000 free parking spaces for those driving.
Why care? Even if you're not in the trade, EICMA's public days double as a genuinely fun Milan day out — part motor show, part stunt spectacle — and a good excuse to pair a city break in Milan with some two-wheeled drama in early November. For anyone eyeing a new bike or planning adventure-touring trips, it's also where next year's models and gear show up first.
Story reported by Laotian Times.
