The white cartoon bear-cat that has colonised Singaporean WhatsApp chats is getting a birthday party, and it's happening in the least likely of places: a science museum. To mark Quby's 10th anniversary, Science Centre Singapore is hosting two overlapping activations — QUBY WORLD, a themed zone inside the Everyday Science gallery in Hall D, and a special run of collectible plush keychains — both launching on 28th October 2026.
QUBY WORLD leans into photo opportunities first. There's a larger-than-life periodic table designed as a photo spot, a dome-shaped Quby installation, and a space-themed photobooth charging $10 for two photostrips per session. Expect to take more pictures than you planned.
But the zone sits inside the centre's Everyday Science gallery, so it comes wrapped around genuinely hands-on exhibits. One demonstrates the Coanda Effect using a ping pong ball on a string and a thin stream of water; another, called Bending Water, lets visitors charge a rod by rubbing it on cloth and then deflect a flowing stream with static electricity — a neat visual demonstration of how water molecules carry positive and negative sides even when the water itself is neutral. Kids get the cute characters; parents get the sneaky physics lesson.
The merch side is the Quby Science Explorer Buddies collection: five limited-edition plush keychains at $29 each, sold at the Curiosity Shop from the same launch date. Three are marine-themed (Whale, Scallop and Manta Ray Quby), one is a miniature Baby Quby, and the fifth is Kueh Tutu Quby, a nod to the traditional Singaporean steamed snack — arguably the pick of the bunch for anyone after a locally flavoured souvenir. Fans can also vote for their favourite design online and unlock a Quby sticker pack for doing so.
The practical part: QUBY WORLD needs no separate ticket. It's included with standard Science Centre admission, which runs $12 for adults and $8 for children on the standard rate. Singaporeans and permanent residents pay far less — $6 for adults and $4 for children or seniors during peak hours, and entry is free for them during off-peak windows. The centre is open Tuesday to Sunday, 10am to 5pm, and closed Mondays.
Who is this for? Families with young kids are the obvious fit — the combination of character meet-and-greet vibes and tactile science exhibits is aimed squarely at keeping children entertained for an afternoon. But collectors and anyone hunting quirky Singapore souvenirs have a reason to go too, especially with the kueh tutu plushie being a limited run. Given it's included in the normal admission price, the exhibition adds little cost to a trip many visitors would make anyway, and it pairs naturally with the rest of the centre's galleries and the adjoining Omni-Theatre. Just budget for the photobooth and at least one keychain — the $29 price has a way of multiplying if you're buying for siblings.