Virgin Atlantic's loyalty scheme ditched fixed award prices back in 2024, but the program still punches above its weight — especially if you know where the sweet spots are. A detailed guide from The Points Guy, refreshed in October 2026, lays out how to earn Virgin points and, more importantly, where to spend them.

The headline change: Flying Club now uses dynamic pricing, so the cost of an award ticket moves with demand. The saving grace is Saver-level fares, which can still represent serious value, along with partner award charts that haven't gone fully dynamic. The catch for anyone booking out of the UK is the taxes and carrier-imposed surcharges, which can be eye-watering on premium cabin redemptions. A business-class seat booked with points may still mean hundreds of pounds out of pocket.

Earning is straightforward. Flying Club is free to join, and you simply add your membership number to eligible Virgin Atlantic flights. Points earned depend on distance flown, booking class and your status tier (Red, Silver or Gold — Gold members earn up to 800% of miles flown in Upper Class). Because Virgin is in SkyTeam, you can also accrue points on Delta, Air France, KLM and other partners, plus a few non-alliance airlines like LATAM and IndiGo.

The easier route for most people is credit card transfers. Flying Club partners with most major transferable rewards programs, and Virgin regularly runs transfer bonuses that sweeten the deal. One quirk: Capital One miles route via Virgin Red — the wider Virgin Group program — rather than directly into Flying Club, but linking the two accounts merges everything into a single points balance and unlocks over 150 additional earning routes through shopping and partner offers. There's also a co-branded Virgin Red Rewards Mastercard with a $99 annual fee, earning up to 3 points per dollar on Virgin brands and bonuses on groceries and dining.

Buying points outright is possible — up to 200,000 per calendar year at 2.5 cents each plus a $22 fee — but TPG values Virgin points at just 1.5 cents, so only do it during a promotional bonus. Award availability for the best Saver and partner fares is limited, particularly in peak season, so flexibility pays.

Why should a holidaymaker care? If you're eyeing Upper Class to New York or a cheap economy hop to Europe, this is one of the few programs where a modest points balance can still unlock a genuinely memorable flight. The trick is targeting Saver fares, booking well ahead, and doing the maths on surcharges before you transfer a pile of points you can't easily move elsewhere.